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Bouygues Telecom

Bouygues Telecom reinvents its innovation strategy

Bouygues Telecom, part of the Bouygues group, is a French mobile phone, IPTV and Internet service provider company, .

With their Project Miami, the company decided to rethink its IPTV experience from ground up. Bouygues Telecom partnered with Spideo in early 2014 to implement personalized suggestions everywhere in a unified cross-format TV and VoD experience, including:
-Mood-based discovery
-Content-to-content recommendations
-Personalized suggestions
-Content and user metrics